In a nutshell, I’m a James of all trades. But if you must know, I’m an:
award-winning
MULTI-disciplinE SENIOR-CREATIVE
(and lover of hyphenated jargon)
I’m all about ideas. And, I also have the skills to bring them to life.
I craft trailers, TVCs, campaigns, key art, design and more for TV, film, and major brands worldwide.
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FOR MY WORK
Trailers, promos, music videos, shorts, social content - you name it, I’ve probably cut it (but not including hair).
My degree in design and musical background often gives my work a unique advantage.
I can ideate, collaborate, edit, and produce my work at speed; experienced with broadcast, theatrical and social-first content platforms.
I’ve worked on everything from short films, to music videos, TVCs, sketches, and social content.
Fluent in all genres; comedy, drama or non-fiction.
I’ve garnered wins and nominations at the UKMVAs, YDAs at Cannes Lions, Kinsale Sharks, and Berlin Commercial, alongside official selections from BAFTA and BIFA qualifying festivals like Aesthetica, LSFF, and Raindance, amongst many others.
A lover of putting pen to paper (well, fingers to MacBook). It could be long-form screenwriting for TV and features, short-form ad-land scripts for TVCs and voiceovers, or copy for decks, social content, adverts and more.
Flexible tonally (though sadly not physically), my scripts range from the wildly goofy to the deeply serious, and often strike a balance between the two.
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Born by the seaside, based in the city. After several failed attempts at becoming a rockstar, I fell in love with TV, film, and all things creative.
In short, my brain consists mostly of ideas. It’s a bit like the climactic game in The Crystal Maze, you know the one, where contestants are locked in an ominous glass dome filled with flying scraps of paper. Then again, it’s not like that at all… but I’m sure you catch my drift.
After more than five years working in-house at MTV, I left my role as Senior Creative to go freelance. I bring over a decade of industry experience, having led high-profile campaigns and directed TVCs for MTV while collaborating with top-tier talent on major titles.
During my time with the ITV Commercial Unit, I wrote pitches for brands including Nike, Audi, Tesco, Greggs, Barclays, Ocado, VW, and P&O, helping secure various brand partnership deals for the broadcaster.
I’ve also worked closely with networks like Channel 5, Comedy Central, and Paramount+. This technical discipline and network experience blend into my narrative work, offering a "safe pair of hands," confidence on set, and a distinct creative voice.
Essentially, I don’t just know how to create compelling content, but I know how to market it, too. I can take projects all the way from ideation to delivery.
Much like a seasonal cold, I have a strong grasp on what it takes to go viral. My branded work has amassed millions of views, my music videos have surpassed 1.6M views on YouTube, and my personal social content has generated over 17.5M views and 2.6M likes on TikTok alone.
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My recent comedy drama short film ‘Victory To The Mimers’ playfully explored the dire state of Arts funding in the UK.
It was Exec Produced by David Arnold (‘James Bond’, ‘Sherlock’), and stars Steve Furst (‘The Serpent Queen’, ‘In The Long Run’), Toto Bruin (‘It’s A Sin’, ‘The Great’) and Lee Ingleby (‘The Long Shadow’, ‘The Hunt For Raoul Moat’).
It enjoyed an award-winning festival run, and is now live on Directors Notes. You can also stream the film on Youtube here.
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Semi Finalist - Flickers’ Rhode Island Film Festival 2025: ‘TERRORCOTTA’
Official Selection - Aesthetica Short Film Festival 2024: ‘Victory To The Mimers’
Young Director Award 2024, Cannes Lions - Shortlisted: ‘Victory To The Mimers’
Norwich Film Festival 2024 - Nomination - Best British Film: ‘Victory To The Mimers’
The British Short Film Awards 2024 - 4 x Longlist Nominations: ‘Victory To The Mimers’
Northampton FF 2025 - Winner - Best Narrative Fiction Short: ‘Victory To The Mimers’
Official Selection - Short Com Film Festival 2024: ‘Victory To The Mimers’
Official Selection - Atlanta Film Festival 2021: ‘Kid Kapichi - Thugs’
UKMVA 2020 - Best Rock Video - Newcomer - Shortlist: ‘Kid Kapichi - Thugs’
GOLD - Promax Europe 2020 - Best Copywriting: ‘MTV 2019 EMA Host Spot’
GOLD - Promax UK 2020 - Best Entertainment Originated: ‘MTV 2019 EMA Host Spot’
Promax Europe 2020 - Nomination - Best Entertainment Spot: ‘MTV 2019 EMA Host Spot’
Promax Europe 2020 - Nomination - Something For Nothing: ‘MTV Lockdown Workout’
Promax UK 2020 - Nomination - Best Key Visual: ‘MTV Catfish UK’
Official Selection - Raindance Film Festival 2020: ‘Kid Kapichi - Thugs’
Berlin Commercial 2020: New Generation Shortlist: ‘Kid Kapichi - Thugs’ & ‘Death Dips’
Official Selection - London Short Film Festival 2020: ‘Kid Kapichi - Death Dips’
Kinsale Shark Awards 2019: Best New Director - Nominated: ‘Kid Kapichi - Death Dips’
GOLD - Australian Cinematographers Society 2017: Music Video: ‘Kid Kapichi - Waster’
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A few of my clients:
And some accolades:
